Poptime Creations Fuse Two Kinds of Flavors in a Single Bag
Laura McQuarrie — June 2, 2021 — Lifestyle
References: poptimesnacks & foodbusinessnews.net
Poptime Creations is a new line of popcorn snacks from Poptime Snack Brands that mashes up two flavors in one bag. The whole grain popcorn snacks with sunflower oil are vegan, gluten-free, Non-GMO Project verified and shared in fun flavors that range from sweet and spicy to savory.
Popcorn fans with a sweet tooth will enjoy digging into flavors like Orange & Vanilla Cream Pop; Marshmallow & Cinnamon or Chocolate & Vanilla. There's also a variety that balances the bright and zestiness of lime with the heat of sriracha, as well as a flavor that pairs everything bagel with cream cheese. A one-ounce serving of these hybrid popcorn snacks shares up to 160 calories.
Popcorn fans with a sweet tooth will enjoy digging into flavors like Orange & Vanilla Cream Pop; Marshmallow & Cinnamon or Chocolate & Vanilla. There's also a variety that balances the bright and zestiness of lime with the heat of sriracha, as well as a flavor that pairs everything bagel with cream cheese. A one-ounce serving of these hybrid popcorn snacks shares up to 160 calories.
Trend Themes
1. Two-in-one Snacks - Opportunity to create more hybrid snacks that offer two flavors in one product.
2. Fun Flavors - Opportunity to experiment with unique and exciting flavors to add greater variety to snack offerings.
3. Better-for-you Snacks - Opportunity to create snacks that cater to consumers' desire for healthier options that are still flavorful and fun.
Industry Implications
1. Snack Food - There is opportunity for innovation in the snack food industry by creating new snack types that cater to consumers' desire for more variety and healthier options.
2. Food Manufacturing - Food manufacturing companies could capitalize on the trend towards novel and unique snack flavors by creating their own lines of snacks with interesting and experimental flavor combinations.
3. Health Food - The trend towards healthier snack options with unique flavor combinations could lead to innovation within the health food industry.
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