Sleep-Supporting Virtual Pets

The National Sleep Foundation Featured Pocket Kado at CES 2024

Pocket Kado was named a National Sleep Foundation's (NSF) 2023 SleepTech Award winner and featured by NSF at CES 2024 in Las Vegas. This prestigious award recognizes the year's most innovative efforts in advancing sleep technology and the mental health gaming company offers a gamified experience of traditional CBT-I, which is touted as the gold-standard treatment for insomnia.

Pocket Kado is accessible on Android and iOS and the app features a virtual koala that adopts habits and routines that mirror the user's. When the user sleeps properly, Kado sleeps well too, and the longer they stay off their phone, the more rewards, or "Dream Miles," they collect. Once earned, the in-app Dream Miles rewards can be spent on keeping Kado happy, all the while making wellness fun and accessible.

Virtual Pet Apps for Sleep Support
The gamified experience of traditional CBT-I offered by Pocket Kado presents an opportunity for virtual pet apps to provide sleep support and make wellness fun.
Rewards-based Sleep Tracking
The Dream Miles rewards system in Pocket Kado demonstrates the potential for rewards-based sleep tracking to incentivize healthier sleep habits.
Gamified Mental Health Apps
Pocket Kado's integration of gamified mental health elements showcases the potential for gamified apps to enhance mental well-being.

Where This Applies

Mobile App Development
The success of Pocket Kado highlights the growth potential for companies in the mobile app development industry to create innovative sleep-supporting apps.
Sleep Technology
Pocket Kado's recognition by the National Sleep Foundation underscores the disruptive innovation opportunities in the sleep technology industry.
Mental Health Gaming
The virtual pet concept of Pocket Kado paves the way for mental health gaming companies to create interactive experiences that positively impact users.
SCORE
5.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 67%
Activity 75%
Freshness 22%