For the first and second days of October, Coca-Cola set up a playful photobooth in London that invites people to step inside and check off items on their bucket list. The experience allows for visitors to select one of six options to act out, such as headlining a music festival, skydiving, walking a catwalk and more. Their dream experience is kicked off by sipping on the brand's soda, which unlocks a secret room for acting out their chosen scenario.
Thanks to a green screen background, Coca-Cola is able to add in different backdrops that match the props, music and costumes used by people to create a fun scene.
At the playful photobooth, Coca-Cola is offering great prizes and even celebrity appearances.