Play-Doh for Grown Ups introduces versions of the modeling toy that specifically appeal to adults. The multipack of six, which are sold in dark packaging with colored accents, share unique scents like Dad Sneakers that smell of rubber, Overpriced Latte and Grill King, which reminds of smoky barbecue. There are also scents in the Play-Doh for Grown Ups set that promise to awaken olfactory memories with the aroma of freshly cut grass, clean denim and floral notes.
While Play-Doh is now known as a toy for kids, it was originally created for adults as a cleaning product to remove soot and dirt from wallpaper. The playful modeling toy set for adults is in line with other toy brands that are creating new products that specifically speak to grown-up consumers.
Image Credit: Hasbro