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The Platinum Dirt ‘VIN' Collection Will Rev Your Engine

 - Nov 28, 2010   Updated: Aug 10 2011
References: platinumdirt
If you're one of those individuals who loves your car so much you wish you could wear it, you can with the Platinum Dirt VIN collection. Distinctly made from vintage autos from Mercedes-Benz, BMW and Cadillac, these jackets would make the perfect holiday gift for the auto-crazed individual.

Each jacket from the cool Platinum Dirt VIN collection comes with the car's logo embossed onto the jacket as well as the vehicle identification number.

Implications - There exists a behavioral tribe that prides itself on knowledge of cars, engines and mechanics in general. Companies prepared to match their enthusiasm and provide distinct products that cater to the interests of the consumer will be rewarded with their patronage and the benefits of word-of-mouth advertising.