As an alternative to natural sweeteners like honey, some vegans are turning to alternative plant-based sweeteners made with dates, apples, dates or in the case of Los Angeles' D’vash Organics, 100% California sweet potatoes.
D’vash Organics, which makes a range of honey alternatives, makes a Sweet Potato Nectar that can be used to add a healthy hint of sweetness to everything from coffee and tea to pancakes, yogurt, marinated meats and salads. As a first-of-its-kind product, the Sweet Potato Nectar is described as "naturally sweet and crisp."
The product is free from artificial flavors and preservatives and helps to satisfy a desire for alternative natural sweeteners by those who are looking for entirely plant-based options, as well as those who are looking to limit their intake of conventional sweeteners.
Key Themes Behind This Trend
- Alternative Plant-based Sweeteners
- Opportunity for developing and marketing plant-based sweeteners made from fruits and vegetables as an alternative to traditional sweeteners.
- Natural and Healthy Sweeteners
- Opportunity for creating natural and healthy sweeteners that are free from artificial flavors and ingredients.
- Expanding Market for Vegan Products
- Opportunity for catering to the growing market of vegan consumers by offering innovative plant-based sweeteners.
Where This Applies
- Food and Beverage
- Food and beverage companies can explore and invest in the development of alternative plant-based sweeteners and capitalize on the demand for natural and healthy sweeteners.
- Health and Wellness
- Health and wellness industry can promote and market the use of natural sweeteners as part of a healthy lifestyle.
- Vegan and Plant-based Products
- Companies focused on vegan and plant-based products can expand their offerings by introducing innovative sweeteners made from fruits and vegetables.
