Juicy Marbles creates raw, plant-based steaks without printing, GMO ingredients or laboratory interventions, and it simply uses the power of all-natural ingredients to create products like tender, plant-based filet mignon.
Using the patent-pending Meat-o-matic Reverse Grinder 9000, Juicy Marbles mimics the muscle texture and marbling of meat by creating layers and layers of natural fibers. Co-founder Luka Sincek says, "The most expensive steaks in the world are known for their lush marbling... With plant meat, we control it and, thus, over time, can scale up our steak production and bring down the price." In the future, Juicy Marbles has its sights set on making the most premium meats accessible to everyone in plant-based versions.
Currently, the innovative plant-based steaks can be found through the company's website as part of a D2C steak-testing program.
What's Driving This Trend
- Plant-based Meat
- Juicy Marbles' plant-based filet mignon steak mimics the muscle texture and marbling of meat using natural fibers and presents opportunities for scalable production of premium meat alternatives.
- Sustainable Food Production
- Juicy Marbles' use of natural ingredients for its plant-based steak presents opportunities for sustainable and environmentally friendly food production methods.
- Direct-to-consumer Sales
- Juicy Marbles offers its plant-based steaks through a D2C steak-testing program, presenting disruptive innovation opportunities for direct-to-consumer sales in the premium meat alternative industry.
Who This Affects Most
- Plant-based Foods
- Juicy Marbles is a disruptive player in the plant-based food space and presents opportunities for innovation in developing premium plant-based meat alternatives.
- Food Technology
- Juicy Marbles use of the patent-pending Meat-o-matic Reverse Grinder 9000 presents opportunities for disruptive innovation in food technology and production methods.
- Premium Meat Alternatives
- Juicy Marbles' focus on creating premium plant-based steaks presents opportunities for disruptive innovation in the premium meat alternative industry.
