Finding a sunscreen that doesn't either dry out the skin, leave it feeling oily, or leaves an unfortunate white cast can be a struggle for many consumers looking to stay safe in the sun throughout the year, however with Katess' Physical Sunscreen, they no longer have to worry.
The lightweight water-based sunscreen retails for $22 USD, and is suitable for both the face and body. In addition to providing full UVA and UVB protection, the formula helps to hydrate and sooth the skin with green tea extract water, hyaluronic acid, and other key ingredients.
The sunscreen can be applied as the last step to one's morning skincare routine, just before a primer or makeup is applied.
Why This Trend Is Growing
- Lightweight Water-based Sunscreens
- Opportunity for developing innovative sunscreen products that provide effective sun protection without a heavy or greasy feel.
- Hydrating and Soothing Formulas
- Opportunity to create skincare products that not only protect against the sun but also provide hydration and soothing benefits to the skin.
- Multi-purpose Sunscreens
- Opportunity to develop sunscreens that can be used on both the face and body, providing convenience and versatility to consumers.
Industries Being Reshaped
- Skincare
- Opportunity for skincare brands to develop lightweight sunscreens that cater to consumer demands for comfortable and effective sun protection.
- Cosmetics
- Opportunity for makeup brands to create sunscreens that can be seamlessly integrated into a morning skincare and makeup routine.
- Health and Wellness
- Opportunity for health and wellness brands to offer sunscreens with additional hydrating and soothing properties, addressing consumers' desire for holistic sun protection.
