In order to commemorate September's National Dog Week and highlight its pet-friendly rentals, Airbnb employed Marnie the Dog, an adorable animal who's achieved Internet fame, to be the focus of its new commercial.
In the ad, the lovable pet packs up and moves from New York to Beverly Hills, where she's to stay at an enormous pet-friendly mansion that comes complete with a caring butler named Hugo. With shots that show off each of the stunning rooms, Airbnb follows Marnie the Dog's relaxing time away from home.
She wanders around the home with a bright pink bow in her fur, lays next to a bubble bath in a cozy robe and sits atop the outdoor pool in a tiny blow-up flotation. By employing Marnie the Dog for its commercial, Airbnb shows consumers that it has a lot to offer in terms of pet-friendly rentals in a way that's sure to be shared.
Pet-Friendly Rental Home Ads
More Stats +/-
Automotive Homeshare Marketing Promotions
Homeshare Smart Locks
Music-Minded Rental Suites
Hosting Preparation Services