Pedialyte is traditionally given as a treatment for children who need electrolyte and hydration support due to illness but is often favored by adults for similar reasons, so the Pedialyte Sparkling Rush has been developed as a new option specifically for older consumers.
Available in grape and cherry flavors, the supplement contains no artificial colors and helps to replace the electrolytes lost when experiencing illness or even the morning after a night of drinking. This is thanks to the restorative profile of the supplement that will help to restore hydration levels quicker than water to get the consumer feeling better in a short amount of time.
The Pedialyte Sparkling Rush also, as the name suggests, has a sparkling profile that is sure to be a hit amongst consumers who favor fizzy drinks.
Image Credit: Abbott
Why This Trend Is Growing
- Electrolyte Water Supplements
- Electrolyte water supplements are becoming more popular for hydration and restoration.
- Non-artificial Supplements
- Supplements with no artificial colors or additives are becoming more prevalent.
- Sparkling Beverages
- Fizzy drinks and beverages are continuing to grow in popularity.
Industries Being Reshaped
- Health and Wellness
- The health and wellness industry can continue to innovate with new electrolyte supplement products.
- Beverage
- Beverage companies can explore creating more options for non-artificial, fizzy drinks and beverages.
- Alcohol
- Alcohol companies can market electrolyte supplements to consumers who enjoy drinking but want to lessen the effects of a hangover.
