Peanut Butter Cup Bars

Clean the Sky - Positive Eco Trends & Breakthroughs

One Brands' 20-Gram Protein Bar Tastes Like a Nut Butter Cup

— April 5, 2019 — Lifestyle
One Brands is expanding its range of high-protein, low-sugar bars with an all-new Peanut Butter Cup bar. While conventional nut butter cups can be packed with sugar, this protein bar offers a satisfying way for those with a sweet tooth to nourish themselves with a snack that only contains a single gram of sugar.

The sweet, salty and nutty protein bar makes for a functional snack that reinterprets a popular confection in a way that can be used to fuel busy days, workouts and mornings, or even simply to satisfy a craving for something sweet and chocolatey.

One Brands offers a range of dessert-inspired protein bars, including other varieties that taste like birthday cake, chocolate brownies, cinnamon rolls and donuts.

Trend Themes

  1. High-protein Snacks — There is an opportunity for creating more high-protein snacks that cater to people with a sweet tooth.
  2. Low-sugar Products — The low-sugar trend presents an opportunity for developing more satisfying snacks without the added sugar.
  3. Functional Confections — Creating functional snacks that resemble popular confections provides an opportunity to meet the demand for healthier indulgences.

Industry Implications

  1. Snack Food Industry — The snack food industry can benefit from producing protein bars that are both delicious and nutritious.
  2. Health Food Industry — The health food industry has the potential to create more low-sugar snacks that still satisfy cravings.
  3. Fitness Industry — The fitness industry can explore protein bars as a convenient and functional snack option for active individuals.
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