Being active is hard on the body. In fact, it can be so hard that the idea of panic button activewear doesn't seem so ludicrous. Imagine suffering from such a bad cramp you can't walk or worse, triggering a heart attack. This and more can happen when pushing your limits. What makes the partnership between Yogasmoga and Wearsafe Labs so promising considering all of the other safety technology out there is the immediacy and ease of using it.
Currently working with iOS systems, and soon Android, the panic button activewear will be part of a subscription service platform, but it still in its conceptual stages. "Our goal is to get the chip inside the device to be so inexpensive that we could just incorporate it into clothing," says Rishi Bali, the cofounder and CEO of Yogasmoga.
Key Themes Behind This Trend
- Safety Technology
- Opportunity for disruptive innovation in developing advanced safety technologies for activewear.
- Subscription Service Platform
- Opportunity for disruptive innovation in creating a subscription-based platform for panic button activewear.
- Incorporating Chips in Clothing
- Opportunity for disruptive innovation in developing low-cost chips to be incorporated into activewear.
Where This Applies
- Smart Wearables
- Opportunity for disruptive innovation in the smart wearables industry to integrate panic button technology.
- Telecommunication
- Opportunity for disruptive innovation in the telecommunication industry to create communication systems that work with panic button activewear.
- Fitness and Wellness
- Opportunity for disruptive innovation in the fitness and wellness industry by incorporating safety features into activewear.
