Wireless Outdoor LEDs

The Smartstrip is the First Adaptable LED with an Outdoor Rating

Colorful, mood-changing LED setups have become commonplace inside tech-obsessed houses everywhere, but ilumi, a Dallas-based company backed by the inimitable Mark Cuban, is now working on outdoor LEDs with even better functionality. Bringing the dazzle of color-shifting LEDs outdoors is fantastic but ilumi has upped the ante by also including Bluetooth Mesh connectivity and an intuitive app, letting users choose their lighting without having to move from their Muskoka chairs.

Since the Smartstrip is digitally addressable, each of the outdoor LEDs can be controlled independently from the others. Users can set themes and patterns for whatever mood is right, be it your team colors for the big game on the patio or a sultry tone for a romantic evening at home. Smartstrip's outdoor LEDs are also easy to install, whether indoors or out, by simply cutting the desired length, peeling the adhesive backing, and sticking them anywhere.

Color-shifting Leds
Disruptive innovation opportunity: Develop new applications for color-shifting LEDs in outdoor settings, such as creating immersive lighting experiences in outdoor event spaces.
Bluetooth Mesh Connectivity
Disruptive innovation opportunity: Integrate Bluetooth Mesh technology into various outdoor products to enable wireless control and connectivity.
Intuitive Lighting Apps
Disruptive innovation opportunity: Design user-friendly lighting apps that allow users to easily customize and control outdoor lighting settings.

Industries Being Reshaped

Home Decor
Disruptive innovation opportunity: Integrate color-shifting LEDs into outdoor home decor products, such as garden lighting and patio furniture.
Event Planning
Disruptive innovation opportunity: Incorporate color-shifting LEDs into event planning and design, offering unique and customizable lighting options for outdoor events.
Hospitality
Disruptive innovation opportunity: Develop outdoor lighting solutions for hospitality industry, enhancing guest experiences and creating unique ambiances in outdoor spaces.
SCORE
4.3 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 60%
Activity 62%
Freshness 8%

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