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Game Controller Revivals

Hyperskin's 'Duke' is Bringing Back the Hefty Original Xbox Controller

— June 12, 2017 — Tech
Accessories-maker Hyperkin is relaunching an improved version of the original Xbox controller.

Long-time fans of the Xbox will remember how big and bulky the first generation controller was. 'The Duke' is a revitalized version of the original controller that was released at E3 with hope of making its comeback over the holiday season. A perfect replica of the original Xbox controller, the Duke will still feature a nine-inch cable attaching it to the compatible Xbox One. One upgrade on the device will be the LED-lit Xbox logo screen (the original featured a static green-glow).

Gamers have proven their love for nostalgic gaming products with Nintendo's sold-out NES Classic Edition. The ability to play the newly improved Xbox on the revitalized controller will appeal to those who grew up and honed their 'Halo' skills with the hefty original.
Trend Themes
1. Nostalgic Gaming Accessories - Companies should capitalize on the trend of nostalgic gaming products such as the Hyperkin's 'Duke' game controller.
2. Upgraded Classic Game Controllers - There is a demand for upgraded versions of classic game controllers, such as the LED-lit Xbox logo screen found on the new 'Duke' controller.
3. Retro Gaming Revival - The popularity of retro gaming is on the rise with the success of Nintendo's NES Classic Edition and the return of the original Xbox controller.
Industry Implications
1. Gaming Accessories - Companies in the gaming accessories industry can capitalize on the trend of upgraded classic game controllers and nostalgic gaming products.
2. Consumer Electronics - Consumer electronics companies can create demand for their products by tapping into the market of retro gaming enthusiasts.
3. Retail - Retailers can increase sales by offering retro gaming products and accessories, such as the Hyperkin's 'Duke' game controller, to attract nostalgic gamers.
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