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Oat-Based Vegan Mayos

HLTHPUNK's Bionnaise Organic Vegan Mayo is the First of Its Kind

— July 26, 2022 — Lifestyle
The organic and clean-label Bionnaise Organic Vegan Mayo HLTHPUNK is a first-of-its-kind condiment that's made with a base of oats and according to the punk-inspired brand, it's "hands down the best tasting vegan mayo on the planet." This plant-based oat mayonnaise is full of proteins and superfoods and it turns mayonnaise from a fattening condiment to a healthy indulgence.

Some of the all-organic ingredients that fuel the plant-powered mayo include pea protein, black salt (for that characteristic egg-like taste,) as well as ashwagandha, acerola, asafoetida and turmeric. This vegan mayo is ready to be spread over everything from burgers to sandwiches and thanks to its better-for-you ingredients, it's a guilt-free condiment that could be used for an even wider range of recipes.
Trend Themes
1. Oat-based Condiments - There is an opportunity for other condiment producers to create oat-based mayos, ketchups, and salad dressings with healthier ingredients, following consumer demand for vegan and clean-label products.
2. Plant-based Proteins - There is an opportunity for food product developers to integrate plant based proteins into their products, which can add value and cater to consumers who are seeking alternative protein sources.
3. Functional Ingredients in Condiments - There is an opportunity for health-focused food product developers to utilize functional ingredients like ashwagandha, turmeric, and other superfoods in their condiment offerings, adding both flavor and nutritional benefits.
Industry Implications
1. Condiment Industry - The condiment industry can embrace clean-label and plant-based formulations, meeting consumer demand for healthier and vegan-friendly options without sacrificing taste and indulgence.
2. Organic Food Industry - The organic food industry can benefit from the increasing demand for clean-label and healthier vegan alternatives of conventional products, encouraging a shift towards more sustainable and healthier food systems.
3. Health Food Industry - The health food industry can utilize functional ingredients like ashwagandha and acerola in their products, appealing to those seeking to improve their overall well-being in addition to taste and flavor in their diets.
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