The online dating app industry is keeping up with recent trends; understanding the fad of video-infused social media platforms like Vine, Zepeel Inc. decided to incorporate real-time interactions on a mobile online dating app. The product is the Zepeel app, which enforces each member to upload moving profile videos instead of text-written bios. The app also encourages video chatting over standard typed conversations.
Users must record a video talking about who they are, their interests and who they want to meet. The detailed video profiles are aimed to fully express yourself, as well as making the online networking experience more 'real.' The app has a detailed video search engine that is able to link people with their personal preferences based on video content.