There are three new Oatmilk smoothies that can be enjoyed from Planet Smoothie, each of which is a plant-based creation made with Silk Original Oatmilk. These nutritious and vitamin-rich smoothies are available for a limited time and they can be found in three fresh flavors.
There's Berry Dragon Fruit Breeze, which is an antioxidant-rich treat that's like a drinkable açaí bowl thanks to ingredients like açaí, pitaya, strawberries, raspberries and pineapple. The new trio also includes Planet Passion, which also features berries and tropical fruit, plus plant-based protein. Rounding out the trio, there's a decadent falltime treat for peanut butter cup lovers thanks to the Salted Peanut Butter Cup, made with cocoa, peanut butter, bananas, vanilla and sea salt.
What's Driving This Trend
- Oatmilk Smoothies
- Consumers are increasingly looking for plant-based, nutritious and vitamin-rich smoothie alternatives
- Antioxidant-rich Smoothies
- As awareness around the health benefits of the ingredients like açaí and pitaya grow, demand for antioxidant-rich smoothies is on the rise
- Plant-based Protein Beverages
- People are seeking protein in all forms, including from unconventional, plant-based sources
Who This Affects Most
- Smoothie Shops
- Smoothie shops can take advantage of the growing demand for oatmilk smoothies and plant-based protein beverages to offer variety and meet changing customer preferences
- Grocery and Convenience Stores
- Grocery and convenience stores can offer pre-packaged, grab-and-go versions of these trendy smoothies which can be enjoyed as a meal replacement or a healthy snack on-the-go
- Food and Beverage Industry
- The food and beverage industry can leverage the trend towards plant-based and nutrient-dense foods to develop new products that cater to changing customer preferences
