To kick off the start of a new year, Planet Smoothie dropped three limited-time pudding-infused smoothies made with JELL-O Banana Cream Pudding.
Each smoothie celebrates the creamy indulgence of banana, and the available options offer something for everyone, whether they prefer their sweet treats fruity or dessert-like. While the Banana Mud Pie builds on a JELL-O Banana Cream Pudding base with peanut butter, bananas, OREO Cookies, oatmilk and frozen yogurt, the Banana Berry Split smoothie mixes in vanilla wafers, strawberries, bananas, oatmilk, frozen yogurt and vanilla. "These new smoothies are all about bringing the joy of a classic dessert into an exciting, drinkable form," said Nicole Butcher, Director of Marketing at Kahala Brands, parent company of Planet Smoothie.
This trio of pudding-infused smoothies landed on menus as of January 3rd, where they will remain available at participating Planet Smoothie stores across the nation until April 29th, 2025.
What Makes This Trend Stand Out
- Dessert-inspired Beverages
- Transforming classic dessert flavors into beverages provides consumers with a familiar yet novel indulgence experience.
- Pudding-infused Products
- Incorporating pudding into various food and drink products introduces a rich and creamy dimension that can intrigue curious palates.
- Seasonal Beverage Innovations
- Releasing limited-time beverage options linked to seasonal themes can create urgency and drive frequent return visits among customers.
Sectors Adopting This
- Smoothie Bars
- The integration of unconventional ingredients like pudding into smoothie recipes offers a competitive edge in the saturated smoothie marketplace.
- Dessert Chains
- Dessert chains expanding into beverage offerings can capture a broader audience by satisfying cravings in multiple formats.
- Grocery Retail
- Retailers can capitalize on the popularity of pudding by marketing new pudding-based or inspired ready-to-drink (RTD) beverages.
