Oat-Infused Hemp Milks

The Good Hemp Oat & Hemp Milk is Being Launched in January 2021

The Good Hemp Oat & Hemp Milk is a new upcoming milk alternative for consumers who are looking for a way to enhance their daily lifestyle with a touch of non-dairy goodness. The plant-based milk product is a blend of both oat and hemp milks, which makes it a high-quality option that is not only dairy-free but also nut-free for those who have allergies. The product is also rich in omega 3s to help support overall health needs amongst consumers looking for a way to boost their intake of beneficial nutrients.

Good Hemp Managing Director Dave Shaw spoke on the new Good Hemp Oat & Hemp Milk saying, "Oat milk is the fastest growing dairy alternative, but consumers are now looking for more. Oats work perfectly with hemp from a flavor perspective, so we see this as a great opportunity to bring the health and environmental benefits of hemp to the widest possible audience.”

Plant-based Milk Blends
Opportunity for companies to explore the combination of different non-dairy milks to create unique and nutritious alternatives for health-conscious consumers.
Allergen-free Milk Options
There is a growing demand for dairy-free and nut-free milk alternatives, creating an opportunity for brands to diversify their product lines.
Omega 3 Rich Foods
There is an increasing consumer interest in incorporating omega 3 fatty acids into their diets, providing potential for companies to offer products rich in this nutrient.

Industries Being Reshaped

Plant-based Food Industry
The plant-based food industry is expected to continue expanding as more consumers adopt a meat-free and dairy-free diet, opening up opportunities for innovative milk alternatives and blends.
Food Allergy Industry
As more people develop food allergies, there is a growing demand for new and innovative allergen-free products, especially in the dairy industry.
Supplement Industry
There is a growing market for omega 3 supplements and fortified foods, presenting an opportunity for businesses to incorporate this nutrient into their products.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 30%
Activity 29%
Freshness 10%