If you're looking for more ways to add oats to your diet, look no further than Trader Joe's new Oat Chocolate Bars.
While Trader Joe's already offers plenty of oat-infused products, its new Oat Chocolate Bars are perhaps its most innovative yet. The new Oat Chocolate Bars are made by a bean-to-bar supplier in Colombia from a combination of 40% cocoa mass, ground oats, and rice syrup. The unique combination of ground oats and rice syrup creates a creamy oat milk-like substance that gives the bars that luscious milk chocolate texture (without the dairy). In fact, the new Oat Chocolate Bars are completely vegan-friendly and are free of dairy, soy, and gluten.
With three individually wrapped bars in every box, there's enough of the new Trader Joe's Chocolate Bars to share.
Image Credit: Trader Joe's
What's Driving This Trend
- Oat-based Products
- The use of ground oats in food products, like oat chocolate bars, presents an opportunity for companies to cater to consumers seeking healthier and sustainable food alternatives.
- Alternative Milk Chocolate
- Creating vegan-friendly milk chocolate alternatives, such as oat milk-based chocolate bars, is a disruptive innovation opportunity for companies aiming to address the growing demand for plant-based products.
- Single-serve Snacks
- Manufacturing single-serve snack products, such as the individually wrapped oat chocolate bars by Trader Joe's, presents an opportunity for companies to appeal to consumers seeking convenience and portion control.
Who This Affects Most
- Food and Beverage
- The food and beverage industry can take advantage of using oat-based ingredients in products to capture the growing demand for healthier and plant-based food options.
- Confectionery
- The confectionery industry can innovate new chocolate bar recipes, like the oat chocolate bars by Trader Joe's, to create dairy-free and vegan-friendly options for consumers with dietary restrictions.
- Snack Food
- The snack food industry can address the needs of consumers looking for convenient and portion-controlled snacks, such as the individually wrapped oat chocolate bars by Trader Joe's, by creating similar single-serve products.
