The Oasis Aquashock sparkling water drinks have been unveiled as a new beverage lineup that will offer a different kind of refreshment option that is targeted at young adult consumers.
Featuring zero sugar, the drink comes in two flavor options including 'Chilled Cherry' and 'Spicy Raspberry,' which are cooling and fiery, respectively. This is achieved with the use of chili in the 'Spicy Raspberry' and cooling lime in the 'Chilled Cherry' option, which makes them unlike other sparkling drinks presently on the market to stand out amongst the competition.
The Oasis Aquashock sparkling water drinks were explained by Customer Marketing Director GB for CCEP, Simon Harrison, who said, "Flavored water is up 4% year-on-year and we’ve noticed a significant opportunity within the sector amongst young adults. Market research shows that this audience is looking for new products and excitement, and with its unique flavors, Oasis Aquashock is sure to help retailers further grow this sector."