Minimalist Cardboard Illumiators

The Numerouno Lamp is Made from a Single Sheet of Cardboard

What makes the Numerouno Lamp great is simplicity. Designer Johannes Kiessler created the lamp using string, some screws, a light bulb and a single piece of cardboard. The result is a lamp that manages to look refined and modern despite the simplicity of its design. The height of the lamp can be adjusted via the string that supports it.

Its simple design and portability make the Numerouno Lamp perfect for urbanites who often use furniture in a non-traditional role. According to the designer, the Numerouno Lamp originally started off as an experiment "to understand if it is possible to market a semi-industrial product which is attractive, locally produced and yet affordable." It's safe to say the experiment was a success, and Kiessler now sells the lamp for $119 on his website.

Minimalist Home Decor
Designers can explore designing more products that use minimal materials yet provide maximum function.
Eco-friendly Lighting
Manufacturers can focus on creating more environmentally sustainable lighting designs using materials that can be easily recycled.
Locally-produced Products
Designers can create and market semi-industrial products that are locally produced and affordable, appealing to consumers looking to support their local communities.

Where This Applies

Furniture Manufacturing
Furniture manufacturers can explore incorporating more cardboard-based designs into their product line, especially for consumers looking for minimalist designs.
Lighting Manufacturing
Lighting manufacturers can focus on producing eco-friendly and sustainable lighting designs that appeal to environmentally-conscious consumers.
Home Decor Retail
Home decor retailers can promote and sell locally-produced, eco-friendly and minimalist designs for urbanites and consumers looking for functional yet affordable products.
SCORE
5.2 out of 10
GENDER
70% Men30% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 86%
Activity 62%
Freshness 8%

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