No. 8 Huit Sofa

 - Sep 22, 2007   Updated: Jun 13 2011
References: emmanuel-laffon & elitalice
Is eight your lucky number? Then we've found the perfect sofa for you! The Huit Sofa is designed by French designer Emmanuel Laffon and is shaped like the number 8. However, what you see from the curve changes all the time, depending on the angle you look at it. This "unexpected loveseat", as the designer calls it, remains familiar, while constantly changing its shape.

Implications - To catch the eye of a consumer, a product must have out-of-the-ordinary features that will make buyers look twice. An optical illusion-designed piece of furniture is one example of how this is done. Companies must always think how to design traditional products in an alternative fashion in order to attract more eyes to their designs.