The Nike ACG Air Nasu Sneaker Pays Homage to Japan
Michael Hemsworth — August 3, 2020 — Fashion
References: news.nike & hiconsumption
The Nike ACG Air Nasu sneaker is a stylish footwear option that pays homage to the Japanese landscape in order to offer wearers a durable way to enjoy their choice of off-grid environment. The sneaker pays homage to the Nasu region in Japan and has a somewhat utilitarian aesthetic that makes it perfect for those who want to stay agile during their choice of activity without losing sight of their own personal style. The shoes call to mind some traits from the brand's most popular styles from the 90s and early 2000s like the Nike Air Humara and the ACG Zoom Terra Zaherra.
The Nike ACG Air Nasu sneaker will be available for purchase starting August 8 and are perfect for wear either on city streets or your choice of trail.
The Nike ACG Air Nasu sneaker will be available for purchase starting August 8 and are perfect for wear either on city streets or your choice of trail.
Trend Themes
1. Natural Landscape-inspired Sneakers - The trend of designing sneakers that are inspired by natural landscapes offers innovative opportunities for footwear brands to combine style and functionality.
2. Durable Footwear for Off-grid Environments - The trend of creating durable sneakers for off-grid environments presents disruptive innovation opportunities for brands to cater to consumers who seek adventure and durability in their footwear.
3. Utilitarian Aesthetic in Sneaker Design - The trend of incorporating a utilitarian aesthetic in sneaker design provides an opportunity for brands to appeal to consumers who value both style and practicality in their footwear.
Industry Implications
1. Fashion Footwear - The fashion footwear industry can capitalize on the trend of natural landscape-inspired sneakers by offering innovative designs that combine style and performance.
2. Outdoor Gear - The outdoor gear industry can explore the trend of durable footwear for off-grid environments by developing innovative products that meet the needs of adventure-seeking consumers.
3. Streetwear - The streetwear industry can tap into the trend of utilitarian aesthetic in sneaker design to create unique and fashionable products that appeal to style-conscious consumers.
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