Museums have a lot to offer its guests, but finding the time to visit a museum can pose as an issue for some, so, to celebrate its 40th birthday one institution partnered with the media agency Horizon, to bring consumers "New Museum LIVE" -- a live stream of the facilities' exhibitions.
This program aims to push the boundaries by extending "beyond traditional museum walls," bringing the art to viewers'. This event will live stream over 100 art works in five exhibitions in the New Museum, sharing the footage with New Yorkers in over 20 central locations, including Times Square.
By using both traditional and non-traditional media, this project better connects a wider demographic to the museum, creating a more accessible means of sharing art.
What Makes This Trend Stand Out
- Live Streaming Museum Exhibitions
- Opportunity to reach wider audiences and make art more accessible through live streaming museum exhibitions.
Sectors Adopting This
- Media and Entertainment
- Opportunity to create innovative live streaming platforms and content for museums and exhibitions.
- Art and Culture
- Opportunity to leverage technology to expand the reach and impact of museum exhibitions.
- Tourism and Hospitality
- Opportunity to attract visitors by offering virtual experiences of museum exhibitions.
