This Brand Welcomed New Hires by Making Personal Pez Dispensers
Ady Floyd — October 8, 2015 — Art & Design
The quirky ad agency 'Red Tettemer O'Connell + Partners' welcomed its two new hires by creating a personalized candy dispenser. The newly hired employees were each recreated as a nostalgic pez candy dispenser using digital imagery and 3D printers.
Each of the pez dispensers was made into the face of the new employee using the color red, which is a nod to the brand itself. Additionally, the company provided a welcome video that shows the printing process of how each dispenser was created.
This unique and welcoming gesture provides the new hires with a sense of honor and appreciation. By taking the time to create an incredibly personal product, the brand immediately built a bond with new staff members. In order to maintain positive work relationships with millennials, it is important for emerging and established companies to create experiential gestures like this one.
Each of the pez dispensers was made into the face of the new employee using the color red, which is a nod to the brand itself. Additionally, the company provided a welcome video that shows the printing process of how each dispenser was created.
This unique and welcoming gesture provides the new hires with a sense of honor and appreciation. By taking the time to create an incredibly personal product, the brand immediately built a bond with new staff members. In order to maintain positive work relationships with millennials, it is important for emerging and established companies to create experiential gestures like this one.
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