Neon-Lit Portraits

Javier Martin Explores Standards of Beauty in His 'Blindness Light' Series

Artist Javier Martin paints realistic, neon-lit portraits that both showcase and critique contemporary standards of beauty.

The 'Blindness Light' series was created by blowing up black and white photos which were then painted over with oil or acrylic paint. This was done to remove any traces of a background and create textural imperfections on the portraits. When the portraits are hung up, there are neon lights installed over the eyes of each one. Without the ability to see the humanity in the individual through their eyes, the viewer is forced to do so in other ways while questioning the superficial beauty of the neon-lit artwork.

These portraits aim to redefine how beauty is perceived and at the very least make the viewer think about their own perceptions.

Realistic Portraits
Opportunity for artists to explore and challenge contemporary standards of beauty through realistic, neon-lit portraits.
Blurring Backgrounds
Opportunity to create textural imperfections and remove distractions by blowing up black and white photos and painting over them.
Neon Light Installations
Opportunity to enhance artwork and provoke deeper thought by using neon lights to cover the eyes of portraits.

Sectors Adopting This

Art and Design
Artists can disrupt standards of beauty through innovative techniques and thought-provoking installations.
Advertising and Marketing
Brands can utilize realistic portraits and neon lights to challenge conventional beauty standards in their campaigns.
Interior Design
Designers can incorporate neon-lit artwork to create impactful and visually stunning spaces that question traditional notions of beauty.
SCORE
4.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 65%
Activity 59%
Freshness 8%

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