This Promotion Celebrates National Pancake Day 2016
Katherine Pendrill — March 4, 2016 — Lifestyle
References: ihoppancakeday & brandeating
IHOP is celebrating National Pancake Day 2016 by giving away free pancakes. Since 2006, the chain has been celebrating the food-themed holiday by treating dinners to a free meal. Now IHOP is bringing the promotion back to give consumers another chance to enjoy its famous flapjacks.
On March 8th, 2016, IHOP will be giving away free short stacks of buttermilk pancakes between the hours of 7 am and 7 pm. At IHOP, a short stack consists of three fluffy pancakes topped with a dollop of butter. In exchange for the pancakes, dinners are asked to make a donation to Children's Miracle Network Hospitals or other local charities. This year, the chain aims to collect $3.5 million for charity.
The promotion provides a sweet way to celebrate National Pancake Day 2016 while also supporting a good cause.
On March 8th, 2016, IHOP will be giving away free short stacks of buttermilk pancakes between the hours of 7 am and 7 pm. At IHOP, a short stack consists of three fluffy pancakes topped with a dollop of butter. In exchange for the pancakes, dinners are asked to make a donation to Children's Miracle Network Hospitals or other local charities. This year, the chain aims to collect $3.5 million for charity.
The promotion provides a sweet way to celebrate National Pancake Day 2016 while also supporting a good cause.
Trend Themes
1. Free Pancake Promotions - Opportunity to attract customers and drive traffic by offering free pancakes.
2. Charitable Partnerships - Collaborating with non-profit organizations to raise funds and support local communities.
3. Food-themed Holidays - Utilizing special occasions to create promotional campaigns and engage with customers.
Industry Implications
1. Restaurant - Restaurants can offer free promotional items to boost customer loyalty and attract new diners.
2. Non-profit - Non-profit organizations can partner with businesses to raise funds for their causes through promotional events.
3. Hospitality - Hotels or resorts can incorporate food-themed holidays into their guest experience to enhance customer satisfaction and create memorable moments.
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