Traditional travel pillows won't help much in the way of offering proper support when you're trying to catch some sleep while traveling, so 'My Lofty Pillow' has been developed as a way to change this.
Featuring an inflatable design that is accented with wings, the pillow boasts a built-in chin support, an adjustable design and even space to hold essentials while you rest. The pillow will work effectively to keep you supported and in one spot while seated, which will come as welcome news to frequent fliers.
The 'My Lofty Pillow' will also work to prevent kinks and strains from developing as you rest to eliminate the occurrence of problems after a long flight or extended trip.
Key Themes Behind This Trend
- Inflatable Travel Pillows
- Disruptive innovation opportunity: Develop a travel pillow with customizable inflation levels for optimal comfort.
- Chin Support Pillows
- Disruptive innovation opportunity: Create a pillow with adjustable chin support to provide better neck and head alignment while sleeping.
- Pillows with Storage
- Disruptive innovation opportunity: Design a travel pillow with built-in pockets or compartments to hold personal belongings while resting.
Where This Applies
- Travel Accessories
- Disruptive innovation opportunity: Introduce new and improved travel pillows to enhance the comfort and convenience of travelers.
- Airline Services
- Disruptive innovation opportunity: Collaborate with pillow manufacturers to provide innovative travel pillows as part of premium services for airline passengers.
- Sleep Aid Products
- Disruptive innovation opportunity: Expand product offerings by incorporating inflatable pillows with supportive features into the sleep aid industry.
