Hasbro is now expanding its "Mane 6" My Little Ponies with seven grown-up characters in a new digital series called 'My Little Pony: Equestria Girls.' The new "Mane 7" includes: Sunset Shimmer, Twilight Sparkle, Applejack, Fluttershy, Pinkie Pie, Rainbow Dash and Rarity, who will go through a series of new adventures over the course of the 45 digital episodes.
My Little Pony: Equestria Girls is set in a high school and will depict the Mane 7 enjoy everything from after-school clubs to beach days and theme parks, as well as spring break on a yacht.
My Little Pony: Equestria Girls is set to make its debut on YouTube on November 17th, 2017. Along with it, Hasbro is also releasing a line of My Little Pony: Equestria Girls fashion doll toys.
Key Themes Behind This Trend
- Digital Webseries
- Hasbro's 'My Little Pony: Equestria Girls' webseries highlights the demand for digital content targeted towards younger audiences.
- High School Entertainment
- The success of 'My Little Pony: Equestria Girls' indicates the potential for high school-themed entertainment to resonate with viewers.
- Expansion of Franchise
- Hasbro's introduction of new grown-up characters in 'My Little Pony: Equestria Girls' showcases the trend of expanding popular franchises to attract different demographics.
Where This Applies
- Toy Manufacturing
- The release of My Little Pony: Equestria Girls fashion doll toys creates opportunities for growth in the toy manufacturing industry.
- Digital Media
- The debut of 'My Little Pony: Equestria Girls' on YouTube demonstrates the increasing importance and market potential of digital media platforms.
- Entertainment Production
- The production and distribution of 'My Little Pony: Equestria Girls' exemplifies the demand for entertaining and engaging content across various platforms.
