'My Life As Dolls' are toys that young children can enjoy that focus on careers rather than simply fashion.
The collection offers a wide variety of professions that it represents, and also features dolls with varying skin tones. None of the dolls are excessively thin, tall or unrealistically shaped, making them age-appropriate and less likely to negatively impact the self-esteem of young children. Careers that the dolls represent include veterinarians, dive instructors, gardeners, party planners, photographers, pop stars, and more -- with each doll coming with accessories and clothing that matches the career or hobby it represents.
My Life As Dolls provides a realistic alternative to the many dolls on the market that tend to propagate harmful expectations on young children.
Key Themes Behind This Trend
- Career-focused Dolls
- Creating dolls that focus on careers instead of merely fashion can foster an interest in different professions from an early age.
- Diversifying Representation in Doll Collections
- Building diverse and inclusive doll collections gives children the ability to see themselves and people they know reflected in their toys.
- Body Positive Dolls
- Designing dolls that feature realistic body shapes and sizes can help promote more positive self-image and body acceptance among children.
Where This Applies
- Toy Industry
- By exploring more diverse and innovative ways to create dolls, toy companies have an opportunity to engage with a broader audience and increase revenue.
- Education Industry
- Using profession-focused dolls as a tool to introduce children to different careers can broaden their understanding of the world of work and inspire them to pursue their passions.
- Fashion Industry
- Collaborating with doll makers to create career-specific clothing lines could present an opportunity for designers to expand their target market and create more diverse collections.
