Following its release in other methods earlier in 2015, Icelandic artist and musician Bjork has released a virtual reality music video app through which fans can better explore the video in 360-degrees. The Stonemilker music video app is currently available for iOS and allows the viewer to experience the video through a virtual reality headset compatible with the phone.
Initially, the Stonemilker video could only be viewed in-person at special exhibitions in New York City and London. After that, it was released online with fans able to experience its 360-degrees via YouTube.
The Stonemilker music video was directed by Andrew Thomas Huang, produced by Vrse.works and with special effects designed by Digital Domain. The newly launched app for the video was created in collaboration between Third Space Agency, 2 Big Ears and Rewind.