Created in partnership with Muirhead, the newest Mulberry bag collection features the world’s lowest carbon leather. The limited-edition capsule collection is touted as the brand's lowest carbon creation to date and it sustainably refreshes classic styles such as the Amberley Satchel.
The collection of bags was entirely made in the UK and Mulberry describes its approach as a "pioneering hyper-local, hyper-transparent ‘farm to finished product’ supply chain model" with a focus on transparency and traceability. The collection of farm-to-finished products was made possible thanks to collaborations with a network of regenerative and organic farms.
This Mulberry bag collection aligns with the brand's Made to Last manifesto and commitment to transforming into a regenerative and circular model by 2030.
Key Themes Behind This Trend
- Sustainable Leather Products
- The trend of using sustainable leather products is growing and presents opportunities for businesses to invest in new, transparent supply chains and methods of production.
- Hyper-local Supply Chains
- The trend towards hyper-local, transparent supply chains presents opportunities for businesses to innovate new methods of production and distribution, reducing carbon emissions and promoting regenerative agriculture.
- Regenerative Agriculture
- The trend towards regenerative agriculture presents opportunities for businesses to invest in sustainable farming practices, reducing carbon emissions and promoting sustainable land management.
Where This Applies
- Luxury Fashion
- The luxury fashion sector presents opportunities for businesses to invest in sustainable, locally-sourced materials and manufacturing methods, reducing carbon emissions and promoting transparency.
- Sustainable Agriculture
- The sustainable agriculture industry presents opportunities for businesses to promote regenerative farming practices and invest in new supply chain models, reducing carbon emissions and promoting sustainable land management.
- Retail
- The retail industry presents opportunities for businesses to promote sustainable, locally-sourced products to consumers, reducing carbon emissions and promoting transparency in the supply chain.
