Remember the Steve Jobs mosaic that went viral earlier this year which had his face created with Apple products? Well, it was bound to happen that ad agencies would jump on the idea. We’ve already seen Wonderbra billboards that use images of over 8,000 women, but IKEA stays true to the Jobs concept by having ads with faces of people made from mosaics of IKEA products.
Created by Forsman & Bodenfors (Gothenburg, Sweden), the ads are part of the ‘Long Live Diversity’ campaign which celebrates diversity with IKEA outdoor billboards on bus stops, train stations, and street signs. The billboards show mosaic images of people of all ages, shapes, skin colors and ethnicities.
More Stats +/-
Mosaics for Marketing
Cleavage Made of 8,000 Women
Facial Mosaics of 100 Influencers
5 Impressive Mosaics
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
IKEA ‘Long Live Diversity' Campaign
- By: AymanDec 3, 2008