Epiphone has entered a collaboration with acclaimed multi-instrumentalist Rex Brown, known for his work with Pantera and Down, to launch a modern bass guitar—the Epiphone Rex Brown Thunderbird Bass. This instrument is the first Epiphone signature model for Rex Brown and it certainly catches the eye with its striking design in Ebony with Gold accents. The musician claimed that: “sometimes, it’s not about the price, but the quality and Epiphone has some of the coolest bass designs ever made, IMO."
Rex worked closely with Epiphone luthiers to create a versatile Thunderbird bass suitable for players of all levels. The modern bass features a nine-ply neck-through-body mahogany and walnut neck, mahogany body wings, and Epiphone ProBucker™ 760 bass pickups. The design includes gold hardware, a Thunderbird logo, Rex's signature on the headstock, and a Rex Brown logo doodle on the rear control cover.
Image Credit: Epiphone
What's Driving This Trend
- Modern Bass Guitars
- The collaboration between Epiphone and Rex Brown has resulted in the creation of a modern bass guitar that combines innovative design elements with high-quality materials.
- Signature Model Collaboration
- The Epiphone Rex Brown Thunderbird Bass marks the first signature model for Rex Brown, representing a growing trend of collaborations between renowned musicians and instrument manufacturers.
- Striking Design Aesthetics
- The visually captivating design of the Epiphone Rex Brown Thunderbird Bass, featuring Ebony with Gold accents, showcases a trend towards bold and attention-grabbing aesthetics in bass guitar manufacturing.
Who This Affects Most
- Musical Instrument Manufacturing
- The collaboration between Epiphone and Rex Brown highlights opportunities for disruptive innovation in the musical instrument manufacturing industry to create signature models that cater to diverse customer preferences.
- Music Education
- The versatile and accessible design of the Epiphone Rex Brown Thunderbird Bass presents an opportunity for disruptive innovation in the music education industry by providing a modern bass guitar suitable for players of all levels.
- Artist-branded Instrument Market
- The launch of the Epiphone Rex Brown Thunderbird Bass taps into the growing market for artist-branded instruments, showcasing the potential for disruptive innovation in creating unique and limited edition guitar models.
