Miraball is a new collectible toy that offers affordable surprises and delights at an affordable price. Within a blind pack ball, kids will find two "Little but Legendary" surprises: a collectible metal dangler ball and a large hidden plush charm that expands to more than 4” in diameter, thanks to innovative, ultra-shrinkable memory foam plush.
From preschoolers to teens, Miraball treats a wide range of collectors to toys from their favorite franchises like Miraculous. Miraballs also include other fun surprises like sticker pages, a ribbon and collectible lists so that kids can keep track of their growing collections. In the Miraculous range, kids can collect all of their favorite characters like Ladybug and Cat Noir, and hope they open the blind ball to secure rare treasures like Cat Blanc.
What's Driving This Trend
- Affordable Collectibles
- Miraball offers affordable surprises and collectibles with its blind pack balls and hidden plush charms.
- Expansion in Size
- Miraball's innovative memory foam plush allows its hidden plush charms to expand to more than 4” in diameter.
- Franchise-based Collectibles
- Miraball caters to a wide range of collectors by offering toys from popular franchises like Miraculous.
Who This Affects Most
- Toy Manufacturing
- The expanding plush collectibles trend opens up opportunities for toy manufacturers to create affordable blind pack toys with innovative features.
- Collectibles Market
- The rise of affordable collectibles like Miraball presents opportunities for the growth of the collectibles market, especially with the inclusion of popular franchise themes.
- Memory Foam Industry
- Miraball's use of ultra-shrinkable memory foam plush creates potential for collaborations and innovative applications within the memory foam industry.
