Snackable Ice Cream Cups

Oppo's Mini Ice Cream Tubs are Perfectly Portioned & Low in Calories

Oppo Brothers is introducing a new collection of mini ice cream tubs that are packaged for individual enjoyment. The "sofa-ready size" shares just 95 calories per tub and the perfect portion of Double Salted Caramel Swirl and Caramelised Biscuit Swirl ice cream. These ice creams boast 60% fewer calories and less sugar than regular ice cream and uncompromising flavor so that evening snacking is both healthful and guilt-free.

The Ultimate Caramel Collection shares four 100ml portions of the lower sugar ice cream, which is free from artificial colors and flavors. While the best-selling Double Salted Caramel Swirl consists of sea salt caramel ice cream rippled with a golden sea salt caramel swirl, the all-new Caramelised Biscuit Swirl is a speculoos caramel biscuit ice cream blended with a caramelized biscuit swirl and crunchy biscuit pieces.

Miniature Ice Cream Tubs
The rise of miniature ice cream tubs that offer portion control and lower calorie counts creates opportunities to disrupt the traditional ice cream industry.
Healthy Indulgence
The trend of healthier snacking options is pushing the ice cream industry to innovate and create low-calorie, low-sugar options that still provide a satisfying taste experience.
Guilt-free Evening Snacking
As consumers increasingly prioritize health and wellness, the trend of guilt-free evening snacking is creating opportunities for ice cream brands to create healthier dessert options.

Sectors Adopting This

Ice Cream
The ice cream industry can take advantage of the trend of miniature ice cream tubs and healthier snacking options to provide healthier and more satisfying dessert options.
Candy and Snack Foods
The trend of healthier indulgence and guilt-free snacking provides opportunities for candy and snack food brands to introduce low-calorie, low-sugar products.
Frozen Desserts
The trend of health-conscious eating and the desire for healthier dessert options create opportunities for frozen dessert brands to offer healthier alternatives such as low-calorie, low-sugar, and guilt-free options.
SCORE
4.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 52%
Activity 64%
Freshness 14%