Mike L Perry was given a name and a product, and came up with an entire identity for a fictional wine titled Speakeasy. The result is enticing and clever, as his branding evokes a strong sense of nostalgia for the early 1900s.
Perry came up with the idea to attach two faces to the brand: a couple of cops that don't abide completely by the law. This attachment automatically gives the Speakeasy design an edge and association with a time when alcohol was scarce, and also in high demand. The illustrations are also done in a nostalgic manner, with dark shading and black bars across the eyes to keep their identity unknown.
Hopefully the wine tastes as good as the great branding done by Perry.
More Stats +/-
Personified Cork Branding
Intriguing Icing Attire Branding
Witty Artisan Meat Branding
Dirt-Dipped Vino Bottles
Feisty Flame Packaging
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.