One way to get people’s attention would be to post epic print ads signaling iconic monster attacks such as this Metro Short Film Festival campaign. Admit it, King Kong grabbed your attention, didn’t he. That ferocious look in his eyes? It got to you, did it.
Created by Barcelona-based agency Bassat Ogilvy and Mather and photographed by Garrigosa Studio, the Metro Short Film Festival print campaign is definitely eye-catching. I think they started on the right foot when drumming up buzz for the first annual film festival.