Feline Friend Photography

Men & Cats by David Williams Showcases Guys and their Kittens

Men & Cats is an endearing photo series by David Williams that aims to combat the stereotype that "real men don't like cats," while also providing opposition to the idea of the 'crazy cat lady.' The charming series offers a window into this world of companionship.

The series features portraits of guys with their feline companions photographed in their homes, revealing intimate moments between pet and owner. In this way, the Men & Cats series is a playful jab at unfair, rigid gender roles that require a lack of emotion from men and suggests the nurturing nature is a feminine quality.

Brooklyn-based photographer David Williams started the project in 2009, making it well-timed for current conversations around masculinity and showing weakness.

Breaking Gender Norms for Pet Ownership
Opportunity to market pet ownership as a bonding experience for all genders.
Humanizing Pets Through Photography
Opportunity for photographers to create connections between pets and their owners and showcase them in intimate settings.
Promoting Acceptance of Unconventional Pet Ownerships
Opportunity for pet-related industries to cater to unconventional pet owners and challenge unfair stereotyping.

Sectors Adopting This

Pet Care Industry
Opportunity for the pet care industry to encourage pet ownership as a way to bond with others.
Photography Industry
Opportunity for photographers to showcase pets as an important part of people's lives.
Marketing and Advertising Industry
Opportunity to integrate unconventional pet ownership into campaigns and challenge traditional gender roles.
SCORE
1.6 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 28%
Activity 13%
Freshness 8%