Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Red Cross' Global Warming Warning

 - Nov 22, 2008   Updated: Jun 16 2011
References: albotas
This is an awesome example of live and interactive marketing. It was put on by the Red Cross and is the work of ad agency Leo Burnett Argentine. It demonstrates that the world is getting warmer... much, much warmer. Like a human ice cream cone, the man in the picture has melted onto the street. Educate yourself. Grab a pamphlet before this guy is gone forever.

Implications - In today's society, the number of individuals following the environmental movement is increasing at an unprecedented rate. Companies will benefit by providing consumers with products that are complementary to the new green lifestyles that many consumers are beginning to adapt. In doing so, companies will demonstrate their concern for issues that affect the world at large, which will gain recognition from a growing clientele.