FamilyMart's Melon Gelato Frappe Shares a Refreshing Taste of Cantaloupe
Laura McQuarrie — August 20, 2019 — Lifestyle
References: family.co.jp & japantimes.co.jp
One of the best ways to beat the heat of summer is with a refreshing, fruit-flavored treat and Japan's FamilyMart convenience store chain is now serving a Melon Gelato Frappe as a refreshing chilled beverage. The melon-flavored drink is elevated with frothed milk, which is said to create a rich, gelato-like texture.
Frappes, the chilled drinks sold in tall, clear cups are immensely popular with consumers in the summer in parts of Asia and beyond, especially during a time of year when people are craving refreshing alternatives to hot coffee. While the flavors of many frappes are based on popular desserts, FamilyMart's Melon Gelato Frappe boasts a simple flavor inspired by a naturally sweet fruit.
Frappes, the chilled drinks sold in tall, clear cups are immensely popular with consumers in the summer in parts of Asia and beyond, especially during a time of year when people are craving refreshing alternatives to hot coffee. While the flavors of many frappes are based on popular desserts, FamilyMart's Melon Gelato Frappe boasts a simple flavor inspired by a naturally sweet fruit.
Trend Themes
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Gelato-inspired Frappes — Businesses can explore the creation of gelato-inspired frappes as an alternative to traditional summer drinks.
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Fruit-flavored Beverages — Businesses can capitalize on the popularity of fruit-flavored beverages by exploring unique and refreshing flavor combinations.
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Textured Beverages — Businesses can innovate on the idea of textured beverages by combining different textures and flavors for a unique and satisfying taste experience.
Industry Implications
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Convenience Stores — Convenience stores can offer gelato-inspired frappes during the summer season to attract customers and increase sales.
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Cafes — Cafes can explore creating fruit-flavored beverages with unique twists to stand out from competitors and attract customers.
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Beverage Manufacturing — Beverage manufacturing companies can explore the innovation of creating textured beverages with different flavor combinations to expand their product offerings.
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