Data-Driven Beauty Formulations

Meiyume's 2024 ODM Collection Leverages AI Beauty Insights

B2B beauty solutions provider Meiyume introduced four turnkey collections of skin, sun and hair care and hybrid color products with data-driven formulations created with insights from its in-house Beauty Intelligence Platform.

The 2024 ODM Collection leverages insights from the AI-driven platform to meet the needs and preferences of Asian beauty consumers. While VersaBella is a minimalist collection with multifunctional products to enhance natural radiance and simplify skincare routines, Blue Biotech taps into the power of marine-based actives and ocean-bound packaging to speak to the values of environmentally conscious Gen Z and Millennials.

Meiyume will be debuting its 2024 ODM Collection at an exclusive in-house event on July 31st and August 1st in Jakarta, Indonesia.

AI-driven Beauty Formulations
Advanced data analytics and machine learning enhance personalized beauty product development.
Minimalist Beauty Products
Multifunctional products that simplify beauty routines appeal to a growing desire for efficiency and convenience.
Sustainable Beauty Innovations
Utilizing marine-based actives and eco-friendly packaging addresses the increasing demand for environmentally responsible products.

Sectors Adopting This

Beauty and Personal Care
Incorporating AI in product development offers tailored solutions, setting a new standard in the market.
Artificial Intelligence and Machine Learning
AI-driven insights enable unprecedented customization in various consumer products, including beauty.
Sustainable Consumer Goods
Eco-conscious formulations and packaging resonate with the growing environmentally aware consumer base.
SCORE
7.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 97%
Activity 96%
Freshness 29%