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Juicy Summertime Fruit Slushies

The McDonald's Strawberry Watermelon Slushie is Arriving Now

— May 8, 2021 — Lifestyle
The McDonald's Strawberry Watermelon Slushie is the latest frozen refreshment from the QSR brand that is arriving just in time for warmer weather and will offer a sweetly satisfying way to quench thirst. The slushie features a blend of ice along with the slushie base as well as Minute Maid Strawberry Watermelon syrup, which combine to give it a sweet summertime fruit flavor. The drink will be available all summer long at participating locations alongside the returning Pink Lemonade and Blue Raspberry Slushies.

The McDonald's Strawberry Watermelon Slushie will start at a price point of $2 for a small size and is likely to be a hit amongst consumers of all ranges looking to beat the heat with a sweet treat.

Image Credit: McDonald's
Trend Themes
1. Frozen Fruit Slushies - There is opportunity to innovate and expand the market for frozen fruit slushies by creating unique flavor combinations using natural and healthy ingredients.
2. Summer Beverage Trends - Businesses can tap into the popularity of summertime drinks by offering new variations of refreshing and fruity beverages.
3. Limited-time Offerings - Limited-time offer drinks incentivize consumers to visit a location during a specific time period and can drive sales and foot traffic for businesses.
Industry Implications
1. Fast Food - Fast food companies can add new frozen drink options to their menus as a way to stay competitive and keep up with consumer demand for refreshing summer treats.
2. Beverage Manufacturing - Beverage manufacturers have the opportunity to produce and distribute fresh and healthy frozen fruit slushies to retailers as a healthier alternative to sugar-laden drinks.
3. Convenience Stores - Convenience stores can capitalize on the trend of limited-time offerings by stocking up on rotating seasonal drink options to drive sales and entice consumers to visit their locations.
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