Glasses shopping just got a whole lot easier with Mascots virtual try-on. When shopping for lenses, there are multiple things you have to take into account, such as your face shape, eye color, hair color, and lifestyle.
Mascot's virtual try-on allows users to virtually try on glasses and experience what they would look like wearing them. With this app, you will no longer have to step inside a store or order a pair of glasses online that you dislike. The technology uses scales accurately and gives users a realistic representation of how the frames would look on them.
The brand recently opened its store in Toronto, Ontario, where individuals can pick up the glasses they tried on via the Mascot app. Interested readers can find out more on the Mascot site.
Image Credit: Mascots
Why This Trend Is Growing
- Virtual Try-ons
- The rise of virtual try-ons in the fashion industry presents an opportunity to improve customer experience while minimizing returns.
- Augmented Reality Shopping
- The use of augmented reality in shopping apps presents an opportunity to provide customers with a more immersive and engaging shopping experience.
- Personalized Recommendations
- The use of machine learning and AI in virtual try-on apps presents an opportunity to provide customers with personalized recommendations based on their preferences and past purchases.
Industries Being Reshaped
- Eyewear
- Eyewear companies can leverage virtual try-on technology to provide customers with a better shopping experience, reducing the need for in-store try-ons.
- Fashion Retail
- Virtual try-on technology can be applied to clothing and accessories to provide customers with a more personalized and convenient shopping experience.
- E-commerce
- The use of virtual try-on technology in e-commerce can help reduce returns and increase customer satisfaction by allowing customers to see how a product would look on them before purchasing.
