If you are into the marshmallow and sweet potato combination, you will love the Smortato. Created by The Vulgar Chef, this concoction consists of smashing a s'more (which is made with a campfire-melted marshmallow, chocolate and graham crackers) into a baked sweet potato.
Epically awesome, this amped up marshmallow and sweet potato recipe will not only take your camping trip to the next level, it also adds a sweet take on a Thanksgiving classic. Described as "nothing fancy here just your average s'mores ingredients all stuffed up in a sweet potato," the Smortato appears to use chocolate syrup rather than chocolate squares. If you don't have access to a campfire, the marshmallow can also be melted in other ways.
What's Driving This Trend
- Campfire-inspired Snacks
- Businesses can explore innovative ways to create campfire-inspired snacks that bring new and interesting flavor combinations to classic foods.
- Sweet and Savory Food Mashups
- Opportunities exist for companies to experiment with sweet and savory food mashups, creating unique and exciting flavor profiles.
- Gourmet Camping Food
- Companies can develop gourmet camping food options that appeal to foodies and outdoor enthusiasts alike.
Who This Affects Most
- Food and Beverage
- The food and beverage industry can create new products and menu offerings that incorporate the trend of campfire-inspired snacks and sweet and savory food mashups.
- Outdoor Recreation
- The outdoor recreation industry can take advantage of the trend of gourmet camping food by offering high-end camping food options for outdoor enthusiasts.
- Event Planning
- Event planning companies can utilize the trend of campfire-inspired snacks to create unique and memorable food experiences for their clients.
