The Church's Chicken Sweet Potato Casserole is being launched by the brand ahead of the cold weather months to offer patrons with a traditional side dish to enjoy that calls to mind old-fashioned recipes.
The side dish is crafted using sweet potatoes along with creamy butter, sugar, cinnamon, nutmeg and a series of additional spices before being finished with a number of mini marshmallows on the top. This use of marshmallows calls to mind the traditional sweet potato casserole that has become a staple at many American Thanksgiving and Christmas celebrations to make it a comforting, familial-focused side dish.
The Church's Chicken Sweet Potato Casserole is rolling out to participating locations nationwide as part of the brand's sides and sweets menu.
Image Credit: Church’s Chicken
Why This Trend Is Growing
- Traditional Comfort Foods
- Opportunity to innovate the traditional comfort foods with unique flavors and ingredients.
- Gourmet Side Dishes
- Opportunity to create gourmet side dishes by using unique ingredients and flavor combinations.
- Familiar-focused Side Dishes
- Opportunity to offer comforting, familiar-focused side dishes to customers.
Industries Being Reshaped
- Fast Food Industry
- Opportunity for fast food chains to add traditional comfort foods to their menus with unique recipes and flavors.
- Casual Dining Industry
- Opportunity for casual dining restaurants to offer gourmet side dishes with unique ingredients and flavor combinations.
- Frozen Food Industry
- Opportunity for frozen food brands to create comforting, familiar-focused side dishes for customers to enjoy at home.
