Skinnydip London is a label known for its daring statement accessories, and this market-inspired handbag is no exception. The mini shopping tote is modeled after reusable grocery bags and boasts a checkered print that is accented with an "Emotional Baggage" slogan. The tote features a roomy interior, and the same recycled materials used to create its point of inspiration.
This fun and self-depreciating accessory will appeal to Millennials who are unafraid to embrace their emotional side. Thanks to viral social media accounts, authentic marketing, and acceptance-promoting mental health initiatives, more brands are launching emotion-charged products that remove the stigma of sharing one's feelings with the world.
This market-inspired tote bag references an off-the-moment accessory fad and takes it to new heights with signage that is funny, honest, and most importantly authentic.