This maple snack packaging was designed as part of a student project by Michelle Malrechauffe.
The packaging is simple as it comes in the form of a cylindrical cardboard tube that features subtle white labeling that briefly describes the packaging's contents. When it is opened, the box reveals several maple cookies that are in the shape of a ring and stacked on top of each other. In between these rings sits a small tube filled with maple syrup that is intended to be combined with the cookies. The product is appropriately called 'Selling Quebec' for the fact that this is the location in which it was created and given the popularity of maple syrup in the province.
This maple snack branding is able to pay homage to the culture it is inspired by while still being a unique food product.
What Makes This Trend Stand Out
- Cylindrical Packaging
- Opportunity to disrupt traditional food packaging by using cylindrical cardboard tubes.
- Maple Snacks
- Potential for innovative combinations of food and condiments, like maple cookies and syrup.
- Local Cultural Branding
- Opportunity to create unique food products that pay homage to specific cultural locations and traditions.
Sectors Adopting This
- Food Packaging
- Innovative packaging concepts can disrupt the traditional food packaging industry.
- Snack Food
- Expanding the range of snack offerings by combining different food and condiment combinations.
- Food Branding
- Creating food products that are unique and reflect specific cultural locations and traditions.
