Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,592 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,592 cutting edge ideas.

Makeup Remover Product Expansions

Face Halo Makeup Remover Pads are Launching at Ulta Beauty

— December 23, 2020 — Marketing
The Face Halo makeup remover pads are being made more widely available for consumers in the US to pick up in a bid to help them make their makeup routine a little greener. The pads are being launched at Ulta Beauty locations as well as online and will see a range of products in the line available for consumers to try out. The products are made with HaloTech fibers that are durable and capable of replacing the need for disposable makeup remover wipes for a more sustainable everyday routine.

Co-Founder of Face Halo Lizzy Pike spoke on the expansion of the Face Halo makeup remover pads into Ulta Beauty saying, "Whilst Face Halo has achieved international success in the U.K. and Australia, launching into 1,200-plus Ulta stores is an extremely exciting prospect. Unlike their British and Australian counterparts, U.S. consumers are only at the start of their sustainability journey, so we are looking forward to changing the American beauty landscape and positioning Face Halo as the frontrunner and champion of the Conscious Beauty movement."
Trend Themes
1. Sustainable Makeup Removal - The expansion of Face Halo makeup remover pads at Ulta Beauty reflects the trend of consumers seeking more sustainable alternatives for their everyday beauty routines, presenting an opportunity for innovative, eco-friendly makeup removal products.
2. Conscious Beauty Movement - The launch of Face Halo makeup remover pads in the US and the aim to position the brand as a frontrunner of the Conscious Beauty movement highlights the growing trend of consumers demanding beauty products that align with their values and ethical standards, creating opportunities for companies to develop and promote socially responsible beauty solutions.
3. Durable and Reusable Beauty Products - The use of HaloTech fibers in Face Halo makeup remover pads leading to a more sustainable alternative to disposable makeup remover wipes paves the way for the trend of durable and reusable beauty products, presenting an opportunity for companies to innovate and offer long-lasting, eco-friendly options to consumers.
Industry Implications
1. Beauty and Personal Care - The expansion of sustainable makeup remover products signifies an opportunity for the beauty and personal care industry to meet the demand for environmentally friendly beauty solutions and promote a more sustainable approach to skincare.
2. Retail and E-commerce - The launch of Face Halo makeup remover pads at Ulta Beauty and online reflects the trend of consumers actively seeking sustainable options in their beauty routines, creating opportunities for retailers to cater to this demand and offer eco-friendly products through various channels.
3. Textile and Fiber Technology - The use of durable and sustainable HaloTech fibers in Face Halo makeup remover pads presents opportunities for advancements in textile and fiber technology, allowing companies to develop innovative materials that can be used in a range of sustainable beauty and personal care products.
2.6
Score
Popularity
Activity
Freshness